Why Use a Social Media Content Calendar for Real Estate?

 A social media calendar can be a very important part of your real estate marketing strategy for so many reasons. It allows you to plan ahead, stay consistent, and it can simply be the backbone of all of your real estate marketing efforts.  It may take some time to get into the rhythm of having… Continue reading Why Use a Social Media Content Calendar for Real Estate?

Social Media for Real Estate Basics

According to research, nearly 80% of real estate agents use social media. Facebook appears to be the most popular social platform along with Instagram, and LinkedIn.  Here are a couple of tips that can help you get started so you can build your real estate relationships and increase your real estate client base with social… Continue reading Social Media for Real Estate Basics

How to Attract Real Estate Seller Leads Using Postamo

With the lowest active real estate inventory on record, it's harder than ever to find home sellers.  But with a good real estate digital marketing strategy, and some effort, you’ll be able to attract those leads! Research shows that the vast majority of home sellers choose to work with the first agent they contact, so… Continue reading How to Attract Real Estate Seller Leads Using Postamo

Introducing Postamo’s New Feature- Reputation Management

We are excited to announce the launch of one of our most requested features - Reputation Management. This feature will not only allow you to keep track of your reviews across top sites, but also request reviews from your clients and grow your reputation. In this article, we will discuss why reviews are critical, give… Continue reading Introducing Postamo’s New Feature- Reputation Management

The Importance of Reviews as a Real Estate Agent

There are over 1.4 million licensed realtors in the United States. How can you make sure you stand out from the crowd to home buyers and sellers who are searching for an agent? Client reviews and recommendations are one of the best ways to build trust and credibility! In this article, we will discuss why… Continue reading The Importance of Reviews as a Real Estate Agent

5 Tips for Creating an Effective Real Estate Ad

First impressions are key to running a successful ad campaign. As you know, real estate is for the most part visual. When someone sees an image of a nice house, they typically get excited about the idea of buying a home. They visualize family gatherings, their dog running around the yard, or maybe relaxing on… Continue reading 5 Tips for Creating an Effective Real Estate Ad

How to Build Awareness Around Your Agent Brand

Developing a strong personal brand in real estate is essential. Growing your client base requires name recognition. A brand establishes your reputation, building awareness about your services along with positive testimonials and referrals. Being proactive about establishing your brand will create buzz and continue to strengthen your business.  Where should you start? Growing and maintaining… Continue reading How to Build Awareness Around Your Agent Brand

Introducing Branded Listing Ads

Our popular Facebook and Instagram ad products are now better than ever. With a banner and brokerage logo, agents can grow their personal brands while promoting their listings. Branded Listing Ads grow name recognition. When creating ads to promote new listings, open houses, or existing listings, agents can select the Branded ad template. This allows… Continue reading Introducing Branded Listing Ads