A social media calendar can be a very important part of your real estate marketing strategy for so many reasons. It allows you to plan ahead, stay consistent, and it can simply be the backbone of all of your real estate marketing efforts.
It may take some time to get into the rhythm of having a calendar, but with Postamo’s NEW Calendar feature, planning ahead will be that much easier! We use a simple monthly or weekly grid that is easy to read, color coded, clean and simple.
Continue reading this article, and you’ll discover the wonderful benefits of a social media content calendar for all of your real estate marketing needs!
Save time, and stay organized
Maintaining a social media calendar allows you to plan ahead, brainstorm your ideas, and post a couple of things at once. You won’t have to worry about scrambling through a last minute post because you’ll be able to plan ahead and manage everything in one place.
Make your life easier by scheduling your social media posts in advance, rotating content, and choosing weekly themes.
Post consistently
Posting everyday/ consistently will keep your audience engaged much more frequently. Increase your followers, and likes by simply posting more. Filling your social media content calendar with posts ahead of time will allow you to post consistently.
Make less mistakes
The thing about creating last minute posts is that you’re more likely to make mistakes. Type-o’s, forgetting important plot points, wrong dates, irrelevant hashtags etc. Planning your posts ahead of time means you can build a failsafes into the flow.
Plan ahead, fact check your information, make sure everything is spelled correctly, and don’t miss impertinent information.
Hit your social strategy goals
Another amazing bonus of using a social media calendar for your real estate marketing is creating high quality content by helping you allocate your assets effectively. You are consistently pushing your brand and the content that supports your real estate marketing goals. Not to mention, the ability to track what works and improve it. What you schedule gets done, and what gets measured gets improved.
A social media content calendar gives you the opportunity to schedule your experiments towards improvement.
Don’t miss important dates and events
By having a visual calendar, you’ll be able to keep track of important dates and events. Never forget about an important holiday day again.
A social media calendar allows you to strategically observe worldwide events that can be relevant to your real estate audience.
How to get started with your social media content calendar with Postamo
- Sign up for Postamo or sign in by clicking here.
- Once you sign in, click on Calendar.
- Click the orange button that says “schedule new.”
- Start scheduling ads, social media posts, and more!
- Preview your scheduled content and edit at any time.
We recently told you about the importance of building your reputation. Check out this blog article to learn more about the importance of social media for real estate.
We look forward to working to help get you more listings and social media posts this year!
If you have any questions please let us know by submitting an email to us at support@postamo.com or by calling/texting us at 855-494-7776.
Postamo 